👋 Hi there - it's Egemen. Thanks for reading Scalable. |
I've recently learned a lot more about what a "Merchant of Record" is. |
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A Merchant of Record (MoR) is a legal entity responsible for processing payments and managing the financial aspects of transactions. It also takes care of the liability for each sale, including tax compliance. |
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Basically, it gives you piece of mind in all things payment. |
Paddle acts as the reseller of your app, offering a solution similar to the App Store or Google Play Store but optimized for successfully selling your mobile app on the web. |
Companies like Goodnotes, HubX, and Codeway trust Paddle to power their web sales. |
Goodnotes expanded to 144 countries using Paddle's Merchant of Record model. |
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Why Goodnotes chose Paddle to help scale across borders and platforms |
Discover how Goodnotes partnered with Paddle to scale globally, by reducing payment complexities and expanding revenue streams. |
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HubX prevented $110,000 in monthly recurring revenue (MRR) churn in just three months. |
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From app stores to the web: How HubX scales revenue and users with Paddle |
See how HubX scaled its web revenue globally, reduced chargebacks, and recovered $100K+ in revenue using Paddle. |
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As a merchant of record, Paddle manages your payments, tax, and compliance needs so you can focus on what matters: growth.
You can: |
reach new audiences - only 15% overlap exists between app store and web users, achieve better cash flow with monthly payouts, easily setup with ready-to-use checkout templates, subscription management tools, and customizable options. |
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Paddle - Payments, tax and subscription management for SaaS and digital products |
We are the merchant of record for B2B & B2C software businesses. Helping increase global conversions, reducing churn, staying compliant, and scaling up fast. |
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Just like app stores, Paddle handles: |
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But unlike app stores, Paddle offers: |
Significantly lower fees Control over pricing strategies Freedom to test subscription models Direct relationships with your customers |
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Best part?
No need to deal with app stores' fees, rules or restrictions.
No need to build your own billing and payments infrastructure.
No need to manage refunds, chargebacks and sales tax complexities. |
Get started with Paddle today. |
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