SPOKEsmen,

Truly shocking news. The Oxford Shirt is not, in fact, from Oxford.

But what it lacks in nominative integrity, it makes up for in being the most versatile shirt ever cut.

And ours has just been rebuilt from the ground up, with all the heritage details that matter:

Peachy-soft Oxford cloth - uniquely textured, relaxed, and a lived-in feel from the first wear.
Three collar buttons - two keeping your collar points in check, one at the back to anchor a tie. Sharp without the starch.
Centre back box pleat - built for ease of movement.
Locker loop - originally designed for hanging in your gym locker. Still is.

And our fabric is shot-through with 2% stretch, making it the easiest wear in your collared wardrobe.

This new design is made from scratch to your order: in all 50 sizes. Every colour, all the time.

Takes a little longer to arrive - about three weeks - but it's worth the wait.

Push The Buttons

And have a cracking Friday,

- Team SPOKE

Our Fundamentals are the beats that fill out the baseline of your wardrobe. Rock-solid staples to make elevated dressing ridiculously simple. And we'll reward a high tempo, with 20% off if you order three or more items from the collection

In this week's Margin Notes: why country music is booming in Brazil, ranked: the best movies with dreadful weather, and watch a man attempt to jump a motorbike between two moving trucks.