- Waitrose is launching a new range of takeaway style pizzas, sides and dips on 7th Aug
- Customers can enjoy top food trends including Carbonara pizza topped with pasta, Detroit Cheeseburger pizza complete with gherkins and burger sauce and a hot sauce dip with buttermilk
- The range will be on an introductory offer of 25% off from 7th August to 25th September
Get ready for the ultimate fakeaway as Waitrose launches its new Urban Pizza range. Urban Pizza, which is designed to evoke the feeling of grabbing your favourite slice from a trendy urban eatery, features four pizzas, four sides and two dips - making it the perfect weekend feast.
Developed with food lovers in mind, the range features a number of current trends including a comforting carbonara pizza topped with pasta, a deep and fluffy Detroit style pizza base with all the flavour of a gourmet burger and hot honey pepperoni for a sweet and smoky flavour explosion.
Zoe Simons, Senior Development Chef at Waitrose, said: “The urban pizza scene is booming with restaurants opening all around the world, so we wanted to give our customers the same great taste and trends at home. We already have our Waitrose No.1 and Waitrose Stonebaked pizza ranges, which our customers know and love - Urban Pizza has given us the opportunity to experiment and to bring new and exciting pizza trends from the urban pizza scene to shelves.
“Designed with sharing in mind, customers will be able to pick up a whole feast to bring family and friends together for a weekend treat. The only difficulty will be deciding who gets the last slice!”
Pizza (£5.50 each - £4.12 on introductory offer)
The Big Cheeseburger - Is it a pizza? Or is it a burger? Actually it’s a pizza, but it has all the great taste of a gourmet cheeseburger, on a deep and fluffy Detroit-style base. With tomato sauce, three cheeses, peppered beef, smoky bacon and a sachet of tangy burger sauce. Oh, and gherkins too, crinkle cut for extra authenticity.
The Carbonara - A 12” base with a crisp, classic crust that’s been hand stretched and stonebaked for amazing flavour. With pasta, smoky bacon and black pepper, topped with garlic bechamel, and shaved, diced mozzarella for that creamy yumminess.
The Pepperoni - The 12” base is hand stretched and stonebaked for amazing flavour. It’s then topped with our signature tomato and mascarpone sauce, mozzarella, smoky pepperoni and hot honey drizzle for a flavour fusion that’s out of this world.
The Margherita - A 12” base with a cheese crumb crust that’s been hand stretched and stonebaked for amazing flavour. Topped with our signature tomato sauce, and shaved, diced mozzarella.
Sides (£3.25 each - £2.43 on introductory offer)
The Garlic Flatbread - A super-garlicky flatbread, topped with Cheddar, mozzarella and a garlic and parsley spread. Hand-stretched for even better ‘dippability’.
Mac ‘n’ Cheese Bites - Ten melty macaroni cheese balls, made with Barber's Cheddar and a golden black pepper crumb. Serve as a side with pizza or add to a party platter with dips.
Mozzarella Sticks - Goo for gold with these delightfully dippable sides. Oozy mozzarella coated in crisp golden breadcrumbs. Don’t forget the dips!
The Garlic Doughballs - Buttery balls of crisp golden dough, filled with a rich garlic and parsley butter. Share as a side or serve as a snack.
Dippers (£1.50 each - £1.12 on introductory offer)
Garlic Dipper - Make the crusts the main event… the perfect garlic dip for pizza, fries, garlic bread and more.
Hot Sauce Dipper - Add a little spice to your sides with this hot sauce dipper – ideal for pizza, fries, garlic bread and more.
Customers can enjoy 25% off the entire range from 7th August to 25th September - perfect for summer parties in the garden!
Pizza lovers can also enjoy a slice of Waitrose’s other pizza ranges which include Waitrose Stonebaked, offering hand-stretched pizzas stonebaked for crispiness, and the premium No.1 range, which showcases flavours like King Prawn, Garlic & Chilli across crisp, hand-stretched bases made with 48-hour fermented sourdough.
About the John Lewis Partnership
The John Lewis Partnership owns and operates two of Britain's best-loved retail brands - John Lewis and Waitrose. Started as a radical experiment over a century ago, the Partnership is now the largest employee-owned business in the UK, with over 74,000 employees who are all Partners in the business. The Partnership is purpose-driven, existing to create a fairer and more sustainable future for our Partners, customers, suppliers and communities. Our Purpose not only inspires our principles, drives our decisions and acts as our guide to be a force for good, it steers us to do things differently and better - all in service of creating a happier world for everyone and
everything we touch.
Waitrose
Run by over 45,000 passionate Partners, Waitrose has been serving customers for 120 years and offers extraordinary products in our 329 shops and on Waitrose.com. Inspiring food discovery, our expert Partners run almost 800 specialist food service counters in store, where customers can shop a variety of the best quality meat, fresh fish, dry aged beef, sushi, as well as cheese. Our Beer, Wine and Spirits team features the largest number of Masters of Wine of any UK supermarket and we sell nearly 3,000 different wines, beers, ciders, spirits as well as no and low drinks in our shops, on Waitrose.com and Waitrose Cellar. We are committed to selling products which have been responsibly sourced, grown using the very best sustainable farming methods, some of which are grown or trialled on our very own farm, the Leckford Estate. In 2024, Waitrose was granted the Royal Warrant of
Appointment to be Grocers and Wine & Spirits Merchant to His Majesty King Charles III.
For more information please contact:
Bianca Snowie - bianca.snowie@waitrose.co.uk
