Where does the time go?

It’s been a busy year at Weird Fish, and so we thought it seemed fitting to share with you (our shoal) all the good things we got up to…

We opened a whopping 12 new stores, raised more money for the RSPB with our limited-edition T-Shirts, and donated even more end of line stock to the charity Newlife, which not only raises funds for disabled children, but avoids textiles going to landfill. We were nominated for three awards, gave some local college students a taste of what its like to work in fashion, and teamed up with rugby star Ben Curry.

We celebrated our brand new store openings across the country with giveaways, cakes, fizz and entertainment from local shanty singers.

Our new locations include Henley on Thames, Dartmouth, Stamford, plus Swindon, Ashford and Cheshire Oak Designer outlets, to name a few. This takes our total store count up to 43.

We raised over £70,000 for the RSPB this year with sales of our special limited edition T-Shirts, such as Flewmours and Doctor Hoot. We are very proud to have raised over £500,000 in the last 10 years of this charity partnership.

We also sent over 700 boxes of clothes to the charity Newlife, that is around 17,500 items that are then sold on in their stores to help raise money for disabled children.

We were proud to be nominated for not one but two awards at Drapers this year, Best Marketing Campaign and Best Womenswear Brand. We sent some of the head office shoal to celebrate this great achievement with some other wonderful brands. Plus we have been nominated for a Retail Week Award for Fashion Retailer of the Year.

One of our highlights of the year was spending the day with England and Sale rugby star, Ben Curry. He was an absolute delight to work with, and it was great to see him put Weird Fish clothing to the test. Watch out in 2026 for more from Ben.

We hope you all had a wonderful 2025, and here’s to an even better 2026.

Best fishes,  The Weird Fish Team

THE PRIZE: 4 nights accommodation for 2 people, flights and transfers from UK, breakfast, dinner, 2 activities (Could be Northern Lights hunt, Sightseeing tour, Sea Eagle safari) & £250 to spend on Weird Fish clothing.